See how Connect Now helps clients with the real estate lead management process!
From simple text to lead to connecting agents with future renters and buyers - we are proud to support sales teams with real estate lead management solutions crafted for their individual needs.
Read some of Connect Now customer success stories and see how our lead routing system empowers sales processes of many sorts.
See our customer's success stories!
TIMELY DISTRIBUTION OF INCOMING DIGITAL LEADS
Company:
Corcoran Group is an American real estate firm founded in 1973 by Barbara Corcoran. For almost 50 years, Corcoran’s human-first approach to the real estate business has been the foundation on which they have built one of the industry’s most luminous brands.
Pain Point:
Timely Distribution of incoming digital leads - the IT department would forward incoming digital leads to management. The sales team would then receive those leads from management. There was no control as to when management would open those emails or when the sales team would open the emails from management. Sometimes leads would go unanswered for days.
Connect Now Solution:
The IT department would submit incoming leads to the Connect Now system. The Connect Now system distributes leads, based on geography, to agents that had opted in to receive leads from any of the five boroughs of New York City.
Result:
Before coming to Connect Now, managers had no idea how soon leads were getting to agents in the field in order for them to be responded to; now, they have an average lead response time of 9 seconds.
"Connect Now helped us achieve more appointments, more conversions, and ultimately more deals! I would recommend Connect now to any company that’s looking for a lead routing solution that gives managers the resources to track and train their agents and ultimately connect them with the clients who are going to do business with them."
| Eric Hamm, Senior Managing Director at Corcoran Group |
Getting the leads to the right person at the right time.
Company:
T-360, trusted advisor and management consultancy in the residential real estate brokerage industry.
Pain Point:
T-360 is a consulting company that specializes in technology space for real estate. Sifting through real estate technology and advising the best tech solutions to brokerages and their sales teams is what T-360 does daily. The company's growth resulted in diverse organic web traffic that needed to be approached selectively. After several months of working as a consulting company for Connect Now, T-360 sales team realized they needed a lead routing solution that will allow them to address this issue.
Connect Now Solution:
Connect Now Lead Routing System provided the solution that allowed T360 to respond promptly to the incoming leads and route them to the right person at the right time.
Result:
Connect Now's lead capture plugin has been installed on the T-360 website. The company uses the feature that allows a specific consultant to respond to a lead dependently on the part of the website the lead comes from. The solution ensures that each potential customer is being taken care of by the specialist capable of responding to their needs.
"Very good product, it really does route the leads instantly to the right person on our team at the right time, depending on what section of the website they are going through!"
| Travis Saxton, Senior Vice President of Technology Consulting at T360 |
Preventing leads from slipping through the cracks!
Company:
City Wide Apartments - redefining the expectations and standards of a real estate brokerage in New York City and elevating them to the highest level possible.
Pain Point:
CityWide Apartments is a boutique rental brokerage in New York City. The management team realizes that their clients' time is the most precious resource, and they strive to ensure timely delivery of high-quality information to their prospects and renters. Due to rapid growth, CityWide was having issues utilizing every lead to its fullest extent and ensuring that no sales inquiry remained unanswered. During the pandemic, the situation escalated even more. CityWide was bringing in far more leads, and the brokerage was having trouble responding to them all promptly and professionally. They were looking for a solution to this problem and came across Connect Now.
Connect Now Solution:
Connect Now helped CityWide Apartments approach its lead management challenges in several ways. The analytics dashboard allowed management to track and adequately address lead response time amongst agents. They were also able to look into the entire communication chain between agents and their leads for quality control.
Result:
The national close rate for rental brokerages were averaging between 2.8 -2.9%. Thanks to the comprehensive reporting provided by Connect Now lead management platform and its ability to assign multiple agents to each incoming sales inquiry, the team improved lead response time that significantly influenced CityWide's transaction close rate.
"We can put multiple agents on the same lead. So lead A would go to 5 people at once and then it would be up for grabs. The agent that responds most quickly is the agent that gets the lead. That really created a sense of urgency and excitement"
| Mike Jacobs, Founder and President of CityWide Apartments, Inc |
Integrating two platforms into one lead generation and lead response system!
Company:
CellAHome, first party text lead capture tool that bridges the gap between email, phone calls and chat; generating more qualified leads.
Pain Point:
CellAHome Text Lead Capture is a first-party lead generation tool that bridges the gap between email, phone calls, and chat to generate more qualified leads and helps real estate professionals connect with buyers. What CellAHome could tell from the ROI was they could generate leads for the brokers and their agents. However, they couldn't measure if the agent and the buyer connected.
Connect Now Solution:
Connect Now's lead routing system was the missing link to the complete analytics system that CellAHome wanted to offer to their clients. After the initial demo, they decided to merge two technologies to create the complete solution: lead generation and lead response analytics.
Result:
As a result, CellAHome was able to measure the effectiveness of their lead generation service and its actual impact on brokerages' lead response time and growth. Thanks to the waterfall lead routing solution, agents were able to increase their claim rate because there was always an agent available to contact the lead.
"We could give the buyer a dynamic experience, a tour of the home in real time, especially in COVID times, when they want to watch a virtual tour right at the sign. At the same time for the agent who received the lead, we can tell if that agent connected with the lead, and all the analytics behind it. And that was a wonderful thing! We're excited about Connect Now; we're excited about what it's doing in the industry, and we are excited about how it has enhanced our product to better serve the buyer as well as the seller."
| Ernie Blood, Founder and President of CellAHome |